PRIVACY POLICY
We are committed to safeguarding the privacy of our website visitors and customers. This Privacy Policy explains how personal information is collected, used, stored, and protected when you visit or make a purchase through www.pureclinica.com and its subdomains (the “Website”).
1. Website Operation and Business Structure
The Website platform is operated commercially by:
Kinetic Forward LLC
2711 Centerville Road, Suite 120
Wilmington, DE 19808
USA
“Pureclinica” is a brand name and intellectual property owned by:
Pureclinica EU OÜ
Tornimae tn 5, Kesklinna linnaosa
Tallinn 10145, Estonia
Customer service and certain operational services may be performed by Pureclinica EU OÜ or other authorised service providers acting on behalf of the applicable seller of record.
2. Data Controllers
The entity responsible for personal data (“data controller”) depends on your delivery location and the seller of record for your purchase:
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For customers located within the European Union, purchases are made from Pureclinica EU OÜ, which acts as the data controller for order-related personal data.
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For customers located outside the European Union, purchases are made from Kinetic Forward LLC, which acts as the data controller for order-related personal data.
The applicable seller and contracting entity is disclosed during checkout and in order confirmation communications.
3. Information We Collect
We may collect, store, and use the following categories of personal data:
a) Website usage information
Information about your visits to and use of the Website, including:
This information is used to administer the Website, improve usability, analyse performance, and support security and fraud prevention.
b) Transaction and order information
Information relating to purchases or attempted purchases, including:
c) Account and communications information
Information you provide when:
4. Cookies
We use cookies and similar technologies to improve functionality and performance.
Cookies help us:
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Recognise your browser
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Maintain login sessions
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Enable shopping cart functionality
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Analyse usage patterns
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Improve marketing effectiveness
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Enhance fraud prevention and security
Most browsers allow you to refuse cookies. However, disabling cookies may reduce Website functionality, including the ability to place orders.
Cookie Categories Used
Category 1 – Strictly Necessary Cookies
Required for essential site functions such as secure checkout.
Category 2 – Performance Cookies
Collect anonymous usage data to improve Website performance.
Category 3 – Functionality Cookies
Remember preferences and settings to enhance your experience.
We do not store personally identifiable information directly in cookies.
5. How We Use Your Personal Data
Personal data submitted through the Website may be used to:
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Provide and operate the Website
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Process and fulfil orders
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Manage subscriptions and customer accounts
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Communicate with you regarding orders or services
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Send service-related communications
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Send marketing communications where you have consented
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Improve Website experience and customer support
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Prevent fraud and enhance security
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Comply with legal obligations
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Provide anonymised statistical data to third parties
We do not provide your personal data to third parties for direct marketing without your express consent.
6. Payment Processing
We do not store credit or debit card information on our Website.
Payments are processed securely by third-party payment providers such as:
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PayPal
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Amazon Pay
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Card payment gateways
These providers process payment data in compliance with applicable banking and security regulations.
7. Data Sharing and Disclosures
We may disclose personal information:
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Where required by law
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In connection with legal proceedings
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To establish, exercise, or defend legal rights
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In connection with a sale or transfer of business assets
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To fulfil your order through logistics or fulfilment partners
Except as stated in this policy, we do not sell personal data.
8. Service Providers and Data Processors
We may use trusted third-party service providers, including:
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Payment processors
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Analytics providers (e.g., Google Analytics)
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Fulfilment and shipping partners
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Customer service support providers
Where Pureclinica EU OÜ performs customer service or operational processing on behalf of Kinetic Forward LLC, it acts as a data processor under appropriate contractual safeguards.
9. International Data Transfers
Your information may be stored or processed in the United States, the European Union, or other jurisdictions where our service providers operate.
Where required by law, appropriate safeguards (such as standard contractual clauses) are applied to protect international data transfers.
10. Security of Your Personal Data
We take reasonable technical and organisational precautions to prevent loss, misuse, or unauthorised access.
All electronic transactions are encrypted using SSL technology.
You are responsible for maintaining the confidentiality of your account password. We will never ask you for your password.
11. Your Rights
Depending on your location, you may have the right to:
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Request access to your personal data
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Request correction or deletion
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Restrict or object to processing
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Withdraw marketing consent
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Request data portability
You may exercise your rights by contacting:
sales@pureclinica.com
You may also delete your account through your user profile where available.
We do not charge fees for standard data access requests unless permitted by law.
12. Policy Amendments
We may update this Privacy Policy from time to time by posting a new version on the Website. You should check this page occasionally to review any changes.
13. Third-Party Websites
This Website may contain links to third-party websites. We are not responsible for the privacy practices or policies of third parties.
14. Contact
If you have any questions about this Privacy Policy or our data practices, please contact:
Email: sales@pureclinica.com
Website Operator (USA)
Kinetic Forward LLC
2711 Centerville Road, Suite 120
Wilmington, DE 19808
USA
EU Entity (Brand Owner and EU Seller of Record)
Pureclinica EU OÜ
Tornimae tn 5, Kesklinna linnaosa
Tallinn 10145
Harju maakond
Estonia
15. Who Collects the Data
Personal data on this Website may be collected and processed by:
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The applicable seller of record (Pureclinica EU OÜ for EU orders, or Kinetic Forward LLC for non-EU orders)
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Payment processors such as PayPal and Amazon Pay
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Analytics providers such as Google (via anonymised cookies)
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Customer service processors acting on behalf of the seller of record